Welcome to MOR Data & Sight

About us

MOR Data & Sight established in Delhi-India with the objective of providing quality services to marketing research and consulting companies at significant cost advantage, Our skilled professional interviewers, recruiters and mystery auditors in every center will act as excellent ambassador for you and your client.

Field capability

Our Across India

Back checks

  • 30% SS – Face to Face / Telephone

Checks done to validate

  • Respondent profile / identity
  • Location of interview / duration of interview
  • Product usage / Factual Data
  • Usage of Stimulus / Other Questions

Scrutiny

  • All Qnnrs scrutinized by supervisors
  • Executives checks overall 6%.
  • Check for completeness of the Qnnr

Data Collection Methodology

PAPI

  • Fieldwork presence across India
  • Commitment to Quality



CAPI

  • Technology enabled Personal Interviews
  • Laptop/Mobile/Tabs

CATI

  • Dedicated team handling Telephonic Interviews
  • Multi-lingual Support



Online

  • In-house capability to host and conduct surveys
  • Intelligent Reporting