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011 46681273
info@mordatasight.com
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About Us
Company Overview
Why Us
Management Team
Vision & Mission
Research & Insights capability
Operations capability and scale
Our Services
Consumer Field Research
Retail Research
Opinion Polls and Political Surveys
Qualitative Field Research
Face to Face Interviews
Ethnographies Field Research
In-Depth Interviews
Focus Group Discussion (FGD)
Central Location Tests (CLTs)
Telephonic Surveys (CATI)
Industries we serve
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Research & Insights Capability
We have the rigor to do Tactical and Strategic Research with specific experience on:
New Product Development -> Concept / Product Test / CUT
Quick Dip-sticks
Communication testing -> Pre and Post-evaluations to gauge communication based performance and delivery across the media vehicles
Shop based monitoring system -> shop audits / retailer feedback/ POS audit
Mystery Audits
Quick mobile based surveys
Price Research
Customer profiling segmentation basis demographic / psychographic profiling
Media effectiveness study
Sampling effectiveness study
Field and Tabulation
Consumer contacts